socialJJ

socialJJ

Weekly personal branding tips for professionals, social media creators and personal branding practitioners.

Your LinkedIn About section in 4 paragraphs. Here's the template.

Oct 24, 2026

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3 min read

Your LinkedIn About section in 4 paragraphs. Here's the template.

Most About sections read like a CV. Copy this structure and yours will read like an invitation.

Jerry Jose
Jerry Jose
I Fixed One LinkedIn Headline in 5 Passes. Steal the Formula.

Oct 17, 2026

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3 min read

I Fixed One LinkedIn Headline in 5 Passes. Steal the Formula.

The 220 characters that decide whether anyone clicks on your name.

Jerry Jose
Jerry Jose
12 weeks left in 2026. Here's what I'd do with them.

Oct 10, 2026

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3 min read

12 weeks left in 2026. Here's what I'd do with them.

A week-by-week plan to walk into January with a brand that is already working for you.

Jerry Jose
Jerry Jose
You Do Not Need a Niche. You Need a Point of View.

Sep 26, 2026

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5 min read

You Do Not Need a Niche. You Need a Point of View.

The advice to niche down is not wrong. It is usually given before you have figured out the right thing to narrow.

Jerry Jose
Jerry Jose
Known Is Not the Same as Trusted

Sep 19, 2026

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5 min read

Known Is Not the Same as Trusted

You can have ten thousand followers and still walk into every conversation proving yourself from zero.

Jerry Jose
Jerry Jose
The Personal Brand That Gets You Hired

Sep 12, 2026

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5 min read

The Personal Brand That Gets You Hired

A resume tells people what you have done. A personal brand tells people how you think. Only one of those travels without you.

Jerry Jose
Jerry Jose
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